Presentation Series 1 - The Overview and the Agenda

Hi everyone, Can everyone hear me?Can you guys at the back hear everything?

大家好，大家能听到我吗？后面的伙伴们都能听清吗？

Okay great. Well I think all of you know why we are here this afternoon. As most of you are aware 2010 marks an important moment for Alpha computers.

好的，太好了。我想大家都知道我们今天下午为什么聚在这里。正如大多数人所知，2010年对Alpha电脑来说是一个重要的时刻。

We have bounced back from the recession and now we are set to launch our new line of laptop and desktop computers.

我们已经从经济衰退中恢复过来，现在正准备推出我们新的笔记本电脑和台式电脑系列。

I’m really pleased to welcome Michael Ford, the Global Marketing Manager for Alpha computers, who has flown in from California to give all of you an overview of the marketing campaign and to answer any questions you may have. So please give a warm welcome to Mr. Ford.

我非常高兴地欢迎Alpha电脑的全球营销经理Michael Ford，他从加州飞来，为大家概述这次营销活动，并回答你们可能有的任何问题。所以，请大家热烈欢迎福特先生。

Thank you Jonathan. It really is a pleasure to be here today. It has been three years since I visited Beijing ,and it’s clear to me that operations here are obviously going from strength to strength.

谢谢Jonathan。今天能来到这里真的很高兴。距离我上次访问北京已经三年了，我清楚地看到这里的业务显然在不断发展壮大。

The Alpha brand continues to grow in leaps and bounds in China, and that is certainly down to the hard work of all of you here. So congratulations to all of you.

Alpha品牌在中国持续飞速发展，这当然归功于在座各位的努力。所以，祝贺大家。

I’d like to start by outlining the key points of my presentation this afternoon and giving you an idea of the topics that will be discussed. The presentation today is divided into five main parts.

我想先概述一下今天下午演讲的要点，并让大家了解将要讨论的主题。今天的演讲分为五个主要部分。

First of all, I’d like to briefly touch on the background of the new x420 line; how the whole concept has come about and how the new product fits into our existing brand line.

首先，我想简要介绍一下新x420系列的背景；整个概念是如何产生的，以及新产品如何融入我们现有的品牌系列。

Secondly I’dlike to present data on projected sales for the x420. We will then go on to discuss our key rivals in this sector. Then I would like to go on to outline the campaign concept for the x420.

其次，我想展示x420的预计销售数据。然后我们将讨论这个领域的主要竞争对手。接着，我想继续概述x420的营销活动概念。

Finally I’m happy to open up the discussion for any questions or points you might have for me.

最后，我很乐意开放讨论，欢迎你们提出任何问题或观点。